Privacy Policy

Last updated: March 27, 2026

Hush Little Baby operates this website and provides products and services to customers across the United Kingdom. This Privacy Policy explains how we collect, use, and protect your personal information when you use our website or services.

Personal Information We Collect

We may collect the following types of personal information:

• Name, billing and shipping address
• Email address and phone number
• Payment and transaction details
• Account login details (if applicable)
• Device, browser, and IP address information
• Website usage and interaction data

How We Collect Information

• When you place an order or create an account
• When you contact us or request support
• Automatically through cookies and analytics tools
• From service providers and partners who assist in operating our store

How We Use Your Information

We use your personal information to:

• Process and fulfil your orders
• Provide customer support
• Improve our website and services
• Send order updates and important service messages
• Prevent fraud and maintain security
• Send marketing communications (you can opt out at any time)

Sharing Your Information

We only share your information where necessary to operate our business. This may include:

• Shopify (our eCommerce platform)
• Payment providers and secure checkout services
• Delivery and fulfilment partners
• IT, analytics, and marketing service providers

These providers only use your data as required to perform their services.

Shopify

Our store is hosted on Shopify, which provides the platform that allows us to sell products and services. Your data may be processed by Shopify in accordance with their privacy policy.

You can learn more here: https://privacy.shopify.com/en

Cookies & Tracking

We use cookies and similar technologies to improve your browsing experience, analyse traffic, and personalise content and advertisements.

Data Retention

We retain your personal information only for as long as necessary to fulfil orders, comply with legal obligations, resolve disputes, and enforce our policies.

Your Rights

If you are based in the UK or EEA, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate information
• Request deletion of your data
• Object to or restrict processing
• Withdraw consent where applicable
• Request a copy of your data (data portability)

Security

We take reasonable steps to protect your personal information. However, no method of transmission over the internet is completely secure.

Children’s Data

Our website is not intended for children, and we do not knowingly collect personal data from children.

International Transfers

Your information may be processed outside the UK or EEA. Where this occurs, we ensure appropriate safeguards are in place in line with data protection laws.

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with the revised date.

Contact Information

Hush Little Baby
2 Churchill Road
Halesworth
Suffolk
IP19 8JD
United Kingdom

Email: info@hush-little-baby.co.uk
Phone: 07503 337665